Successful Public Relations Management

Successful Public Relations Management

 Identify the nature of public relations activity in different institutions.  Practical application of some public relations activities to identify the obstacles and problems that may be encountered.  Shedding light on the nature of other similar activities in the institution and discussing their conflict and compatibility with public relations activities.

Training Target

 Occupants of leadership positions and supervisors of the management of public relations activities, and all those whose work nature requires representing their institutions and companies before other parties and clients.

Successful Public Relations Management

Training Details

First day

  • Public relations activities in real application.
  • The reflection of public relations activities on the well-being of individuals and institutions.
  • The organizational website of the Department of Public Relations.

 

 

 

 

 

 

 

 

the second day

  • The different ways of organizing work within the Public Relations Department.
  • The expected role of public relations in developing countries.
  • The importance of public opinion in shaping public relations activity.

the third day

  • The role of public relations in multinational companies.
  • The future of public relations in the world.
  • Strategic planning for public relations programs.

the fourth day

  • How to evaluate the success of public relations plans.
  • Planning at the international level.
  • The role of public relations in crises.

The fifth day

  • The use of advertising in public relations activities.
  • The role of public relations in publications.
  • The role of public relations in the preparation of various events.

Training Enrollment

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Description

  • Identify the nature of public relations activity in different institutions.
  • Practical application of some public relations activities to identify the obstacles and problems that may be encountered.
  • Shedding light on the nature of other similar activities in the institution and discussing their conflict and compatibility with public relations activities.